What should I do in Hoi An?

Explore the Charm of the Ancient Town

Hoi An is one of Vietnam’s most enchanting destinations, known for its lantern-lit streets, riverside cafés, and beautifully preserved architecture. The Ancient Town is the heart of the city and the first place every visitor should explore. Walking through its narrow lanes feels like stepping into a living museum, with buildings that reflect a blend of Vietnamese, Chinese, and Japanese influences. The town becomes even more magical at night when colorful lanterns light up the streets and river. This UNESCO World Heritage Site is perfect for slow walks, photography, and soaking in the peaceful atmosphere that Hoi An is famous for.

Visit the Historic Japanese Covered Bridge

One of Hoi An’s most iconic landmarks is the Japanese Covered Bridge, built in the 16th century to connect different cultural districts of the town. The bridge stands out with its wooden structure, tiled roof, and carvings that represent historical connections. Although it’s small, it holds great symbolic value and is one of the most photographed spots in Hoi An. Visiting the bridge gives you a closer look at the city’s multicultural heritage and its importance as an ancient trading port.

Shop and Taste Local Flavors at Hoi An’s Markets

For travelers who enjoy markets, Hoi An offers an exciting and authentic experience. The Hoi An Central Market is filled with fresh produce, spices, handmade crafts, and traditional snacks. Here you can watch local chefs prepare dishes like cao lau, white rose dumplings, and mi quang. These dishes are unique to the region and taste best when prepared by local vendors who have perfected their recipes over generations. The market also has a lively morning atmosphere, making it a great stop for breakfast or early shopping.

Experience a Lantern-Making Workshop

One of the most memorable activities in Hoi An is joining a lantern-making workshop. Lanterns are a major symbol of the city, and learning how to make one gives you a deeper connection to its traditions. Many local studios offer short classes where you choose your own colors and patterns before creating a lantern to take home. It’s a relaxing, enjoyable experience suitable for all ages. This activity also supports local artisans and adds a unique handmade souvenir to your travel memories.

Enjoy the Riverside Night Market

After sunset, the riverside area transforms into one of Hoi An’s most vibrant spots. The Night Market, located on Nguyen Hoang Street, is full of lanterns, street food stalls, clothing, jewelry, and handmade crafts. The atmosphere is lively but still comfortable, making it ideal for relaxed evening shopping. You can also take a short boat ride along the river, releasing a floating lantern for good luck—a popular tradition among visitors. The combination of music, lights, and river views creates a magical nighttime experience.

Take a Tailor-Made Clothing Experience

Hoi An is famous worldwide for its tailoring industry. Skilled tailors can create custom clothing—from dresses and suits to casual wear—often within 24 to 48 hours. Shops like Yaly Couture, A Dong Silk, and BeBe Tailor are well-known for quality and reliability. Visitors can choose fabrics, designs, and fits with the help of professional tailors. This is one of the most unique activities in Hoi An, offering a personalized product at reasonable prices compared to Western standards.

Relax at An Bang Beach

If you want a balance between cultural sightseeing and leisure, a visit to An Bang Beach is essential. Located just a short bike ride or taxi ride from the Ancient Town, An Bang offers soft sand, clear water, and a laid-back atmosphere. Beachfront cafés and restaurants make it easy to spend a full afternoon here. Travelers can enjoy swimming, sunbathing, water sports, or simply relaxing with a coconut under the shade. It’s a refreshing break from the busier city streets.

Cycle Through Rice Fields and Countryside Villages

Hoi An’s surrounding countryside is just as charming as its town center. Renting a bicycle is one of the best ways to explore local life. The trails take you through green rice fields, quiet villages, and family-run farms. The nearby Tra Que Vegetable Village is a popular stop, offering cooking classes, farm tours, and hands-on gardening experiences. Cycling here provides beautiful scenery, peaceful surroundings, and an authentic look into rural Vietnamese culture.

Visit My Son Sanctuary

For travelers interested in history and ancient architecture, a half-day trip to My Son Sanctuary is highly recommended. This archaeological site, located about an hour from Hoi An, once served as a major religious center for the Cham civilization. The complex features brick temples, stone carvings, and forested landscapes that create a mystical atmosphere. Visiting My Son helps travelers understand another layer of Vietnam’s cultural history while enjoying a peaceful break from the city.

Take a Cooking Class With Local Ingredients

Hoi An is one of the best places in Vietnam to join a cooking class. Many programs include a market tour, a boat trip on the river, and hands-on cooking using fresh local ingredients. Dishes often include Vietnamese classics like pho, banh xeo, spring rolls, and region-specific recipes. This activity is a fun way to learn new skills, taste local flavors, and take a piece of Vietnamese cuisine home with you.

Final Thoughts

Hoi An offers a perfect mix of culture, scenery, history, and relaxation. From lantern-lit streets and vibrant markets to beaches, countryside villages, and ancient temples, there is no shortage of things to do. Whether you’re here for a weekend or a longer stay, the city provides unforgettable experiences that reflect the beauty and spirit of Vietnam. With its warm atmosphere and endless charm, Hoi An remains one of Southeast Asia’s most rewarding destinations.